Cookie Policy
This policy explains how Forever Estates uses cookies and similar technologies on our website.
What are Cookies
Cookies are small text files that are stored on your computer or mobile device when you visit a website. They allow the website to recognize your device and store some information about your preferences or past actions. We use cookies to improve your browsing experience, analyze site traffic, enhance our services, and protect against spam and fraudulent activity through security measures including reCAPTCHA.
Types of Cookies We Use
Essential Cookies: These cookies are necessary for our website to function properly and enable basic features like page navigation, form submissions, and access to secure areas. These cookies cannot be disabled as they are required for the website to work correctly.
Analytics Cookies: We use Google Analytics and Google Tag Manager to understand how visitors interact with our website. These cookies collect information about your browsing behavior, pages visited, time spent on site, and traffic sources. This data helps us improve our website performance and user experience. The information is collected anonymously and aggregated for statistical purposes.
Security Cookies: Our website uses Google reCAPTCHA v3 to protect against spam and abuse. This service may set cookies and collect information about your browsing behavior to assess whether you are human or a bot. Google's use of information collected through reCAPTCHA is governed by Google's Privacy Policy.
Third-Party Services
We use Google Analytics 4 (GA4) and Google Tag Manager (GTM) to track website performance and user interactions. These services may set cookies to collect data about your visits, including which pages you view, how long you spend on our site, and how you arrived at our website. We also track conversions from our contact forms and phone calls to measure the effectiveness of our marketing efforts. This data helps us understand our audience and improve our services.
Marketing and Tracking
We may use UTM parameters and tracking pixels to measure the effectiveness of our marketing campaigns from sources like Instagram, YouTube, and other social media platforms. This helps us understand which marketing channels are most effective in driving traffic and conversions to our website. We may also use this data for remarketing purposes to show relevant advertisements to users who have visited our site.
Managing Your Cookie Preferences
You can control cookies through your browser settings. Most web browsers allow you to refuse cookies or delete existing ones. However, if you limit the ability of websites to set cookies, you may worsen your overall user experience, and disabling essential cookies may affect our website's functionality, including our ability to protect against spam and fraudulent submissions. You can also use our cookie banner to choose between accepting all cookies or only necessary cookies.
Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will notify you of any significant changes by posting the updated policy on our website. We encourage you to review this policy periodically to stay informed about our use of cookies. If you have any questions about our use of cookies, please contact us using the information provided on our Contact page.